There is more to winter than cold, short and dark days – there is a group of people who live for the winter and the opportunities it provides for having fun. Nitro is not your normal company, it´s a family and a collective on a mission to spread the joys of snowboarding to as many people as possible.

28 WINTERS captures the heritage, the team, and the current state of Nitro Snowboarding by showcasing the many different personalities within the family, featuring Nitro Co-Founder Thomas Delago, Marcus Kleveland, Eero Ettala, Elias Elhardt, Austin Smith, Bryan Fox, Sam Taxwood, Jeremy Jones, Sven Thorgren, and the rest of the Nitro team. The Nitro family will take you through a journey of why they pursue the snowboarding dream and how all their different lines lead to the same conclusion – it´s all about the freedom, friends, and fun. Snowboarding is as inspiring and fun as you make it, it´s an escape from reality – the possibilities are endless.