Forty-year-old researcher Pavel is still single. And not because he likes to be free and unmarried, but because he is very indecisive - he does not know how to meet girls. Pavel’s parents are sounding the alarm - they really want to give their son "in good hands" and see their grandchildren. But he doesn’t like those girls whom Pavel’s mother is wooing. And then one day a master takes over - a cheerful, battered and excessively sociable brother of Pavel — Gennady. He has in his arsenal one effective way to get acquainted with any girl he likes, to interest her in his persona. Gennady is getting into a rage so much that he almost gets married, forgetting about the watchful wife, who always stands guard over their long marriage...

Что такое нофелет? Это разъяснит вам один из героев фильма — Гена, который взялся с помощью нехитрого приёма в два счёта найти невесту своему двоюродному брату Паше, сорокалетнему холостяку. В итоге Гена остаётся в дураках, а Паше надоедает попадать в смешные ситуации, и он сам находит выход их положения...