Brooker talks about the actual cost of making simple TV and how TV companies claw the money back from phone in shows. He also discusses the different types of TV presenters as well as reviewing The Jeremy Kyle Show and The Apprentice. Robert Popper talks about his dislike for the TV show Star Quality.

Brooker talks about the process of actually getting an idea onto TV. He reviews 24, Deal or No Deal and breakfast TV and he discusses TV giving itself a pat on the back. Dr Ben Goldacre discusses "bad" science on television.

Brooker discusses TV scaremongering thanks to 24-hour news and reconstruction programmes. He reviews Music channels and TV makeover shows. Simon Farnaby talks about Last of the Summer Wine.