The Hutch perfectly plays his role as the asshole, irritating everyone, but winning "immunity" in a game called "Hands on a High-Priced Hooker." Matt forms an alliance with Gina, the schemer, but doesn't know what to do when he's caught in a setup in which the other players find her secret notebook where she's been writing mean things about them. In the first ridiculous "Riches to Rags" eviction ceremony, Gina is booted from the game and Matt ends up all too happy with it, after he deduces that she cast her vote for him.

Kip takes the opportunity to share some of the photos he's collected in his creature comfort item - his photo album. Molly is relieved when she learns that her suspicions that Matt has caught on to the fakeness of the show are misplaced. A "Pampering Competition" features the supposed dirty laundry of the various cast members and makes them dress up in funny outfits. The guys lose this competition, allowing Hutch to pull a prank in which he replaces the photos in Kip's album with ones of his own ass. At dinner, Ralph gives all the players autographed headshots of themselves. Later, everyone says nice things to each other in the hot-tub.

Ashleigh reveals to Matt that she has a secret crush on Ralph, the host and also that she thinks that Molly may not be as innocent as she seems. Matt is not impressed and begins scheming to try and vote her off the show. The Immunity Challenge showcases the various castmembers displaying special talents, such as Kip doing bad magic and Matt beatboxing. Hutch "wins" this competition, judged by Ralph and Survivor 2's Jerri Manthey, by performing a moving rendition of "America the Beautiful." Emotions run high at the "Riches to Rags" eviction ceremony. Matt's plan does not go as he had hoped and it is Earl who is evicted from the show. Matt takes his ejection hard, along with the rest of the cast and everyone involved with the project is left wondering if it's right to continue it.

The Hutch returns to the show, along with a legal-sounding document aimed at Matt, who had spent some time at law-school. With his return, Ralph announces that it's "Double Trouble Day" - two people will win immunity, but two will be sent packing. Matt balks at a gross food challenge that would supposedly require him to eat dog feces - leading to a meeting with a Spike TV executive. The over-the-top executive convinces Matt to get Molly and Ashleigh to kiss, so that they can all win the prize for the competition - a 42 inch television. Later, both Matt and Hutch win immunity in a rigged Lord of the Manor Immunity Showdown which didn't go quite as planned. At the "Riches to Rags" ceremony, Molly and Kip are ejected and Ashleigh gets another opportunity to whine about Molly's supposed flirting, when Ralph lets her keep her ceremonial collector's plate and then the two of them kiss.

After a brief recap of past show events, viewers witness the finale of Joe Schmo 2. Everyone remaining is given some final time to make their case with Austin and Piper before the next elimination and Ingrid tries to make her case by presenting Austin with a resume complete with cover letter. Tim and Amanda are tricked when they're placed in limos thinking they're heading home, but it turns out that Austin and Piper are inside. Both must do some fast explaining to Austin and Piper after a Falcon Twist reveals that they had also been playing for money. Later, they dress up as their own cousins to find out what Austin and Piper really think of them, but hoax is revealed during a game of badminton. Things come to a head in the Last Chance for Love "promise ceremony" when the big deception is finally revealed.