Hrvatski Top Model is a reality documentary based on Tyra Banks' America's Next Top Model and is aired on RTL. The show pits contestants against each other in a variety of competitions to determine who will win title of the new Croatian Top Model as well as a modelling contract with an agency in hopes of a promising career start in the modeling industry.

Croatian top-model Tatjana Jurić fills the host role of Tyra Banks in the original series as the head of the search as well as a mentor for the 16 girls that have been chosen to live in a house together in Zagreb. Together with the panel of judges which includes Borut Mihalić, Boris Bašić, Damir Hoyka and Boris Cavlina Jurić judges on the girls each week where usually one, but often two girls were eliminated until only 3 girls were left. Croatian Fashion Designer Marco Grubnic also had several appearances on the first Cycle to introduce the girls to the fashion industry and give them constructive criticism.

After 14 weeks, Sabina Behlić was named the winner of the first Cycle beating Valentina Dropulić and Marina Jerković in the final. The show will return with a second Cycle in autumn 2010 with Vanja Rupena replacing Jurić.