Betty meets a look-a-like -- Ruthie, an editorial assistant at MYW Magazine who dresses and looks like her. Meanwhile, Daniel is in for a surprising revelation from Sofia that leaves everyone stunned.

Betty has her job cut out for her getting prepared for Mode's huge event during New York City's Fashion Week. Meanwhile, Marc and Amanda can't delay getting their hands on something everybody desires, Christina wishes to create her mark in the design world and Daniel calls for Hilda to grant her sister a hand.

Daniel keeps secret from Alexis the fact that he is the one who hired Grace to defend their father, something which Wilhelmina uses to bring the siblings apart. Meanwhile, when invited by Henry to Charlie's birthday party, a desperate Betty asks Dr. Farkas, her orthodontist, to be her date. Finally, Amanda catches the eye of an unusual designer who claims that she is his muse.

The Meades are in for some troubling times when a tell-all writer in possession of Fey Sommer's diaries starts stalking the family. Meanwhile, Betty has a hard time getting Daniel focused on his work now that he has reverted back to his old ways with women. Finally, Wilhelmina and Alexis both try desperately to get a hold of Fey's diaries, but each with her own intentions.