It's time for Kenneth's annual house party, but he may be the only one excited about it. The soiree has only been attended by Liz in the past, so in order to get a better turnout Tracy spreads rumors that ultimately get out of hand. Meanwhile, Jack deals with NBC's new environmentally-friendly mascot, whose new-found stardom goes to his head.

Jack wonders if his career will get in the way of taking his relationship with Elisa to the next level. Tracy does an interview with Larry King and causes mayhem throughout New York City. Liz loses her cell phone in a cab and brings Kenneth with her out to Queens to retrieve it.

Liz gives attention to her building relationship with Drew, and discovers that he has been granted special treatment in life due to his pleasing appearance. Meanwhile, Jack goes all out to re-sign Tracy now that his contract has expired. And Jenna's latest ploy to attract attention is to change her hairstyle.

Liz reevaluates her feelings for an old flame, Floyd, when he returns with big news, and Jack Donaghy teaches Danny Baker the finer points of pranks after the TGS writers play a trick on him. Jenna Maroney and Tracy Jordan see Kenneth Parcell in a disturbing new light after they spend a very long day listening to him tell stories about his childhood.

Avery Jessup becomes suspicious of the relationship her fiancé Jack Donaghy has with his employee and friend Liz Lemon, so she orders Jack to set boundaries in their friendship. This proves a problem for Liz when her father, Dick Lemon arrives in town on a break from his marriage. Meanwhile, actor Tracy Jordan is upset when he discovers that his pre-recorded NBC obituary shows him to have done nothing worthwhile in his life, whilst Jenna Maroney learns of the video obituaries, she decides to make a video of her own.