Brian Swette as Self - Form CMO - Pepsi
Episodes 4
The Kid from Seattle
November 17, 2022
• 37m
1x1
Seven million Pepsi Points to win a fighter jet? It should have been impossible. But 20-year-old John Leonard sees the ad in 1995 — and finds a loophole.
Read MoreLet’s Make a Deal
November 17, 2022
• 43m
1x2
John and Todd perfect their scheme. They send in their Pepsi Points and their check, and wait. The Pepsi executives scramble, and the lawyers descend.
Read MoreThe Bad News Bears
November 17, 2022
• 37m
1x3
The Pentagon has to issue a statement. Scammers start to circle. To win this case, John needs to go to trial in the court of public opinion.
Read MoreLanding the Plane
November 17, 2022
• 41m
1x4
Interviewees recall a 1992 campaign in the Philippines that went so awry, it led to riots and deaths. In 1999, John's court battle reaches a conclusion.
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